For businesses that do not have enough resources or lack knowledge, expertise, and techniques to optimize advertising on Google, hiring an advertising service is a useful solution to help reach potential customers and improve business efficiency. However, when using the service, businesses need to clearly understand the process and techniques to optimize the campaign to avoid wasting money. In this article, Soc Lua Agency will share with you the experience when hiring to run Google Ads that you need to understand and remember.
Benefits of hiring Google advertising services
Instead of implementing the campaign from A to Z by yourself, businesses will cooperate with units specializing in providing Google Ads services to implement the campaign. With this solution, businesses will save a significant amount of time, effort and costs in hiring staff to run ads. Especially if you want to improve the effectiveness of your advertising campaign, boost sales and focus time on developing your business. Here are the reasons why you should use the service instead of implementing it yourself:
Save time and effort
If you run the ads yourself, you will need to spend time researching, implementing and optimizing the campaigns. However, because you do not have much experience and lack professional skills in how to set up and optimize ads, you may not achieve the desired results. Moreover, if businesses want their advertising campaigns to be highly effective, they need to test them many times to produce the best advertising campaign. In addition to running ads, businesses have many issues that need to be handled. Therefore, if you hire Google Ads services, businesses will save a lot of time and effort. Instead, you can focus your time on other more important tasks.
Guaranteed effectiveness with optimal costs
The experts at Google's advertising service providers are all knowledgeable people with a deep understanding of algorithms and extensive practical experience. They will know how to deploy and optimize advertising campaigns to attract more potential customers and achieve high conversion rates. When working with professional agencies, they will ensure the effectiveness and stability of your advertising campaign. This helps you save time and costs for self-deployment and testing of advertising versions so that the campaign achieves the best results.
Minimize risks
Techniques and experience in deploying and optimizing advertising will determine the success of the campaign. With the support of industry experts, businesses will minimize the possibility of running ads with errors, encountering problems with setup, ... compared to self-deployment. Encountering errors or problems during the implementation of an advertising campaign can cause the advertising account to be disabled, affecting business efficiency.
Experts will support enthusiastically 24/7
If you encounter any problems or questions during the use of advertising services, you will be enthusiastically supported by experts. The Google advertising service provider will help you do everything from keyword research, and content creation to optimize the campaign and achieve the best results. Moreover, you will be provided with detailed and transparent reports to evaluate the effectiveness of the campaign. Based on the data, businesses can monitor and adjust strategies to achieve the best results. Furthermore, advertising agencies will have suitable advertising customization plans to adapt to market fluctuations to ensure stable performance.
Experience when hiring someone to run Google Ads you need to know clearly
Currently, Google advertising services are becoming more and more popular and trusted by many businesses. However, to ensure campaign performance and optimize costs as well as avoid losing money, businesses need to pay attention to the following issues when running Google ads:
Research and choose a reputable unit
When deciding to hire a Google advertising agency, choosing a reputable partner is extremely important. Businesses should carefully research information about the service provider including reputation, prestige, experience, ... and feedback from previous customers. This helps you ensure that you are cooperating with a professional team that can bring good results to the advertising campaign. Learn about the projects that the company has previously implemented and reviews of the service from previous customers. The capacity of the advertising expert team, certificates related to Google Ads and the commitments they make. You should pay attention to whether the consulting and solutions provided by the supplier are suitable for your business.
Determine advertising goals and budget
Before cooperating with any unit to implement an advertising campaign, the business needs to clearly define advertising goals, time to achieve the goals and budget. Make sure that your budget is enough to achieve the set goals, but not too wasteful. The business needs to agree on advertising goals with the advertising unit so that they understand and know how to implement and optimize the campaign to achieve the goals. Some specific advertising goals include increasing revenue, improving brand awareness, increasing traffic, etc. Both parties need to discuss in more detail the goals to ensure that advertising activities are aimed at achieving the goals quickly and effectively.
Understand knowledge about running Google ads
Whether running ads yourself or hiring a service, you need to understand and grasp the basic knowledge about Google Ads. This helps you monitor and evaluate the results of the advertising campaign accurately, so you don't get scammed or suffer losses.
Implement a clear and transparent contract
The contract is legal evidence that helps ensure the rights of both parties and it also proves that you are cooperating with a reputable unit. The contract will include the terms, scope of work, implementation time, budget and responsibilities of both parties. This helps to minimize unnecessary misunderstandings and disputes during the cooperation process. Moreover, it will protect the interests of the business when problems arise. Businesses need to comply with the terms of the contract and comply with Google's advertising policies to ensure the effectiveness and sustainability of the campaign.
Agree on reporting methods
To have a successful Google Ads campaign requires regular monitoring and measurement. If you want to evaluate the effectiveness of your advertising campaign, ask your advertising agency to provide detailed reports on campaign performance, such as conversion rates, clicks, and cost per action.
Based on this data, you can evaluate the effectiveness and adjust the campaign promptly to help your advertising always achieve the best results. Agree with your advertising agency on how to report on the campaign. You can ask your advertising agency to connect your Google Ads account to your Google Analytics account. This will allow you to collect data evaluate the effectiveness of your campaign and better understand your customer insights.
Where to rent quality, reputable and affordable Google Ads?
Although you have gained experience in hiring Google Ads, you are still hesitant when choosing a service provider. Experience the GG Ads advertising service of Soc Lua Agency today. We are proud to be the most strategic and trusted partner of many businesses. With more than 10 years of experience in the profession, we have deployed and optimized many campaigns that have achieved high efficiency in sales and traffic, meeting all requirements of customers.
Owning a team of GG Ads experts with high expertise, passion for the profession as well as a deep understanding of the platform's algorithms and extensive practical experience in many large and small projects. In particular, we have a strong advertising account system such as a Google Ads Invoice account with high trust and stability, helping customers to deploy many advertising campaigns with large budgets and not encounter unusual errors when going to camp. Furthermore, we have superior advertising optimization techniques to help campaigns achieve the highest efficiency with optimal bids. The scientific and professional working process always puts the interests and satisfaction of customers first for each development strategy.
At Soc Lua, customers not only experience the highest quality service at extremely competitive prices but also enjoy many attractive incentives, flexible payment and maximum information security. The service we bring to customers is not only the best but also a comprehensive, complete advertising solution to achieve the desired business results. If customers trust and choose to use our services, they can completely focus on business and sales activities.
Soc Lua's experts will always accompany and support you 24/7: from market research, competitor analysis, keyword building, content creation, implementation to campaign optimization, ... If customers have any questions that need to be answered, we are always willing to share. Details about the performance of the advertising campaign on Google will be fully presented in the report sent to customers via email. Based on the report, customers can compare and contrast with business performance to evaluate the results.
Using Google Ads advertising service brings many benefits to businesses such as saving time, and effort and ensuring efficiency as well as enthusiastic support. However, customers should clearly understand the experiences when hiring Google Ads to choose the right service provider and have great experiences as well as improve sales and business operations.
Frequently Asked Questions
The price of hiring a Google advertising service will vary between service providers. Usually, the advertising service fee will be calculated based on a % of the advertising budget and it will vary between types of advertising, depending on the business sector as well as the budget of each business. To know the exact price of hiring an advertising service, please contact the service provider.
Measuring the effectiveness of a Google Ads campaign when using an external service is essential. To evaluate the results accurately and objectively, businesses need to clearly understand the effectiveness measurement indicators in the report provided by the advertising service provider. In addition, use tracking tools to know the number of clicks, conversion rates, cost per click, etc. On the other hand, you can use Google Analytics to track, measure and compare business performance to have the most accurate assessment.
