GDN (Google Display Network) advertising is the top choice for many businesses looking to expand their reach to a broader range of target customers. It is visually appealing and displayed in the form of banners promoting products and services across Google’s partner website network. This method effectively enhances brand awareness and improves conversions. However, few businesses achieve success with Google Display Ads due to a lack of experience and insufficient knowledge of ad optimization techniques. Understanding this challenge, Sóc Lửa Agency offers reliable, high-quality GDN advertising solutions at the most competitive prices!
| ☑️Comprehensive, Reliable, and High-Quality Service | ☑️24/7 support, 1:1 expert companion |
| ☑️The best price on the market | ☑️Many attractive incentives and promotions |
| ☑️100% approved & active ads | ☑️Effective advertising management and optimization |
| ☑️Most optimized ad bidding | ☑️Send detailed weekly reports |
| ☑️Strategic consulting, remarketing support | ☑️Information security, flexible payment |
Why should businesses run Google display ads?
Google Display Networks, abbreviated as GDN, is a giant network system of more than 2 million websites and reaches more than 90% of Internet users. With the ability to allow advertisers to place content such as images, text, and videos on Google's partner website systems such as YouTube, Gmail, or mobile applications. This type of advertising helps businesses reach their target audience when they are watching videos, reading newspapers or searching for information. Google Display Ads allow to increase tin traffic and potential customers. Here are the reasons why businesses should run GDN ads:
Wide reach
With wide coverage, running Google display ads allows businesses to reach more than 90% of Internet users. This helps businesses expand their reach to more audiences, increasing the number of target customers. Unlike Google Ads, GDN advertising allows businesses to reach customers even when people do not search using Google. Business ads have more opportunities to appear and increase traffic.
Lower cost
Compared to Google Search ads, Google display ads have lower costs. Because GDN charges based on the number of impressions (CPM) while search ads charge per click. If Google Search ads reach customers who need products and services, GDN ads reach customers passively. Therefore, GDN is a type of advertising suitable for new businesses with limited budgets.
Enhance Brand Awareness
This is the biggest advantage of Google display ads. Because it allows businesses to reach customers at the time they visit millions of different websites online. Because of its wide coverage, business ads are displayed on many websites that appear before users when they are watching videos, online, helping to increase brand awareness. This type of advertising is useful for businesses with products or brands that are not yet widely known.
Diverse advertising formats
Unlike Google search ads, businesses can only use text to reach customers. However, GDN provides advertisers with many formats: images, and videos to promote products, services and brands in a unique and attractive way to attract the attention of target customers while increasing traffic to the website.
Remarketing support
One of the most outstanding features of Google Ads Display is the support for follow-up advertising. When customers click on the ad and visit the website without making a purchase, the display ad will remind users to come back and perform the conversion action of making a purchase.
Challenges when running Google display ads
In addition to the outstanding advantages, Google GDN ads also have the following limitations:
Compared to other types of ads, specifically Google Search, GDN ads often have lower click-through rates because search ads reach users who have a need for products and services, while display ads appear randomly.
Because they reach a wide audience, the targeting ability of Google display ads is not as accurate as search ads. Therefore, if you do not have much experience in targeting audiences, it is difficult for the ads to be highly effective.
In some cases, the traffic when running GDN can increase but not bring results because sometimes users click on the ad just out of curiosity or accidentally click without really being interested in the product.
Appearing on many websites with different fields, your ad may be displayed on websites that are not related to the product or service. This invisibly creates discomfort for users when surfing the web, causing them to skip ads or report bad results. If an ad receives many bad reports, it will affect the ad's visibility and may cause the ad to be suspended.
To attract customers' attention, avoid boredom and build brand professionalism, advertisers need to prepare a diverse and attractive banner set. Moreover, to avoid ads being displayed on malicious websites that greatly affect the reputation of the business, checking and filtering the website is necessary.
The situation of fake clicks and click fraud significantly affects the reputation of the brand and costs a lot of advertising budget. In addition, if the business does not have much experience in optimizing advertising bids, the campaign will not achieve the desired results and will also cost a lot of budget.
Faced with these difficulties, businesses need to have appropriate solutions to thoroughly overcome them, helping ads achieve high conversion rates at the most optimal cost. The comprehensive solution chosen by many businesses is to use the Google advertising rental service. However, where is the reliable address for businesses to "Choose the right face to entrust gold"?
Sóc Lửa Agency – Providing the No. 1 reputable Google display advertising service
As a senior partner of Google with a diverse and special quality advertising account resource system, providing both Google Invoice account rental services with high trust and stability. Owning a team of Google Ads experts with more than 10 years of practical experience in many different projects with a deep understanding of Google advertising as well as the platform's algorithms. Sóc Lửa is proud to be the leading unit in the field of providing the most professional and quality GDN display advertising services.
Advantages of Sóc Lửa’s GDN Advertising Services
By using our services, customers will gain the following benefits:
Sóc Lửa’s experts, with their knowledge and experience, will help businesses achieve advertising goals such as brand promotion, increasing brand awareness, boosting sales, and finding potential customers.
Depending on the client’s industry, our experts will provide strategic advice and create suitable advertising plans. We deliver comprehensive, high-quality services at the best prices. Clients can focus on their business while leaving advertising and marketing to us.
We optimize GDN campaign settings effectively, enabling businesses to reach more target customers, increase conversion rates, and boost sales. After 1–3 days of running the campaign, our experts will optimize it further to achieve the best results.
Clients working with Sóc Lửa not only benefit from competitive pricing but also enjoy attractive offers and dedicated support. We also provide flexible payment options.
Our team provides 24/7 professional technical support, resolving all advertising issues thoroughly. We also offer professional banner design, effective remarketing implementation, and weekly advertising performance reports for clients to compare with business results.
How Sóc Lửa optimizes GDN advertising effectively
Through the process of testing GDN individually many times and running Remarketing in combination with GDN advertising, our experts have concluded that it is necessary to combine GDN and Remarketing to achieve the desired results. Therefore, we always spend about 30% of the budget on Remarketing to help increase traffic and conversion.
Because GDN advertising templates are always displayed randomly, they will bring very low efficiency but very high cost. Therefore, our advertising experts are always careful in choosing specific websites, choosing about 10 websites with a number of users that match the needs of products and services. Then conduct A/B testing to measure and eliminate unsuitable websites. Combined with dividing the ads into many groups to run.
In addition, we always pay attention to choosing the right ad display location and frequency to maximize advertising effectiveness and avoid annoying users while optimizing the budget.
Google GDN Advertising Service Pricing at Sóc Lửa
The pricing for Google GDN display advertising services at Sóc Lửa is based on a percentage of the advertising budget. However, the fees may vary depending on the competitiveness of the industry, advertising goals, target audience size, and other factors. If clients wish to use our Google Ads accounts for the best advertising results, there is an additional fee of approximately $15 per account, along with an account management fee. To get a clearer understanding of the costs for using Sóc Lửa's advertising services, clients can refer to the following pricing table:
| Service Package | Service Details | Service Fees |
| Run Google Display Ads | Advice on strategy and detailed advertising planning Full setup of Google Display Ads account and campaign Design professional banners, deploy full ad formats to attract customers (videos, ...) Monitor ads daily Install conversion tracking Test & optimize ads once a day Implement remarketing Install Google Analytics | From 7 - 17% (including 5% VAT fee according to the latest update from Google in 2022) |
For new businesses, Google GDN advertising is the best choice to reach target customers and increase brand awareness. If your business wants to achieve good advertising results with a high conversion rate while saving time and costs, consider using Sóc Lửa's Google Display Ads service!
Frequently Asked Questions
With its extensive reach and diverse ad formats such as text, images, and videos, Google Display Ads (GDN) can attract customer attention and enhance campaign effectiveness. GDN is ideal for building brand recognition and promoting new products to increase awareness. Additionally, it supports the successful implementation of remarketing campaigns.
To run GDN ads effectively, you need to regularly update your content and create attractive images that capture the attention of your target audience. It's also essential to have a clear strategy for promoting your products to minimize risks. If your ads are not displaying on mobile devices, find a solution immediately. Moreover, avoid combining display advertising budgets with search ads. Do not set too many goals within a single ad group; instead, break them down into specific targets such as keywords, audience, or placements. Also, consider running display ads on mobile apps.
