{"id":995620,"date":"2025-03-21T14:26:24","date_gmt":"2025-03-21T07:26:24","guid":{"rendered":"https:\/\/soclua.com\/?p=995620"},"modified":"2025-03-21T14:26:26","modified_gmt":"2025-03-21T07:26:26","slug":"cost-of-running-tiktok-ads","status":"publish","type":"post","link":"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/","title":{"rendered":"How much does it cost to run Tiktok ads in 2025?\u00a0"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Post map<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #1e73be;color:#1e73be\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #1e73be;color:#1e73be\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Xac_dinh_chi_phi_quang_cao_tren_Tiktok_nhu_the_nao\" >How to determine advertising costs on TikTok?&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Dau_thau\" >Bidding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Dat_truoc\" >Pre-order<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Do_tiep_can_va_tan_suat_R_F\" >Reach and frequency (R&amp;F)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Chi_phi_chay_quang_cao_Tiktok_moi_nhat_hien_nay\" >Latest Tiktok advertising costs today<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Chi_phi_quang_cao_dau_thau_Tik_Tok\" >TikTok bidding advertising costs&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Chi_phi_quang_cao_dat_truoc_TikTok\" >TikTok Pre-order Advertising Costs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Chi_phi_quang_cao_R_F_TikTok\" >R&amp;F TikTok advertising costs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Cach_toi_uu_chi_phi_quang_cao_tren_Tiktok_hieu_qua\" >How to optimize advertising costs on Tiktok effectively<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Tuan_thu_chinh_sach_va_sang_tao_noi_dung_quang_cao_hap_dan\" >Comply with policies and create attractive advertising content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Su_dung_tai_khoan_Tiktok_Agency\" >Use a Tiktok Agency account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Toi_uu_ngan_sach_o_giai_doan_dau_cai_dat_quang_cao\" >Optimize the budget at the initial stage of advertising installation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Thuc_hien_cac_hoat_dong_truyen_thong_khac_tren_Tiktok\" >Perform other communication activities on Tiktok&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/soclua.com\/en\/cost-of-running-tiktok-ads\/#Cau_hoi_thuong_gap\" >Frequently Asked Questions<\/a><\/li><\/ul><\/nav><\/div>\n<div class=\"vgblk-rw-wrapper limit-wrapper\">\n<p class=\"wp-block-paragraph translation-block\">Not inferior to Facebook and Instagram in terms of reaching target customers and brand communication. Tiktok is a channel for promoting products and services that many businesses love and develop their business activities. Calculating advertising costs on Tiktok is very important because it determines the ability to distribute ads and business efficiency. For beginners, this is not simple. How much does it cost to run TikTok ads to reach the right customers and increase sales and profits? Let's find out about this issue with <a href=\"https:\/\/soclua.com\/en\/\" target=\"_self\">SOC LUA<\/a>  as well as how to optimize advertising costs on Tiktok simply and effectively!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Xac_dinh_chi_phi_quang_cao_tren_Tiktok_nhu_the_nao\"><\/span>How to determine advertising costs on TikTok?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Advertising costs are the amount of money that advertisers have to pay for content promoting products and services to be displayed on a specific platform, namely Tiktok. When customers click and read the advertising content, they feel convinced and navigate to the website, e-commerce platform or Tiktok Shop to learn more about the product and make a purchase. Before deciding to invest a budget in Tiktok advertising, you need to carefully consider whether advertising will help you achieve your business goals and bring the best results. Tiktok has many forms of advertising and each format will have a different running cost. If you want to know how much it costs to run Tiktok ads, please refer to the following methods:&nbsp;<\/p>\n\n\n<\/div><!-- .vgblk-rw-wrapper --><div class=\"wp-block-image\"><div class=\"vgblk-rw-wrapper limit-wrapper\">\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1184\" height=\"672\" src=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_a_luxurious_3d_render_of_a_stylish_busines_3.jpg\" alt=\"X\u00e1c \u0111\u1ecbnh chi ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean Tiktok\" class=\"wp-image-995756\" style=\"width:766px;height:auto\" srcset=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_a_luxurious_3d_render_of_a_stylish_busines_3.jpg 1184w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_a_luxurious_3d_render_of_a_stylish_busines_3-768x436.jpg 768w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_a_luxurious_3d_render_of_a_stylish_busines_3-18x10.jpg 18w\" sizes=\"(max-width: 1184px) 100vw, 1184px\" \/><\/figure>\n<\/div><!-- .vgblk-rw-wrapper --><\/div><div class=\"vgblk-rw-wrapper limit-wrapper\">\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dau_thau\"><\/span>Bidding<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">For those who have <a href=\"https:\/\/soclua.com\/en\/google-ads-services\/\" target=\"_self\">run Google Ads<\/a> and Facebook Ads, the method of determining advertising costs is no longer too strange. By setting a bid that you are willing to pay to display in the target location, the ads will compete to win the display. In this bidding method, advertisers set their desired budget and bid, then set specific goals and requirements for the advertising campaign.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tiktok will automatically select the ads with the highest bids to display to users. However, this does not guarantee that the ads will receive more impressions and attract more interactions. To be effective, you need to optimize your budget, select and optimize your target audience accurately. When implementing bidding ads on Tiktok, you need to carefully consider offering competitive bids and choosing the right target audience.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dat_truoc\"><\/span>Pre-order<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unlike the bidding method above, advertisers need to pre-order to reserve a spot because the number of ad positions displayed on Tiktok is limited. This form of advertising is very effective for businesses that want to increase their online presence and create strong virality. If you want to reserve an advertising position, businesses need to contact Tiktok's advertising team or Tiktok's advertising partners. Formats for pre-ordered advertising include: TopView, Branded Effect, Branded Hashtag Challenge. Although this form of advertising is effective in increasing brand awareness, the cost is quite high, has little flexibility and is only suitable for large brands.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Do_tiep_can_va_tan_suat_R_F\"><\/span>Reach and frequency (R&amp;F)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This form of advertising cost determination allows advertisers to measure the scale of reach and frequency of advertising display to the target audience within a specific period of time based on a fixed price. It is often used in combination with other forms to maximize the number of people reached, helping the business's brand to be number 1 in the minds of customers. With this form of charging, it will ensure that the advertisement is displayed to the right audience, the Tiktok Ads campaign achieves the best results, avoiding wasting the budget. When choosing this payment method, there will be 2 distribution forms including Standard and Top Feed. Which, Top Feed helps optimize the display position for reaching and frequency ads to help increase the number of displays and better brand recognition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chi_phi_chay_quang_cao_Tiktok_moi_nhat_hien_nay\"><\/span>Latest Tiktok advertising costs today<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">When <a href=\"https:\/\/soclua.com\/en\/tiktok-ads-service\/\" target=\"_self\">running Tiktok ads<\/a>, it will start from about 10 USD\/CPM and can be up to 300,000 USD depending on the total budget for the campaign. TikTok offers 2 budget options: Total budget and Daily budget. This advertising platform has some regulations on advertising budget as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The minimum budget at the campaign level is 500,000 VND<\/li>\n\n\n\n<li>The minimum budget at the ad group level is 400,000 VND<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">You can customize the budget according to the goals and outreach strategy with the selected ad format. For advertising campaigns that businesses want to achieve business goals, a minimum requirement of 500 USD is required<\/p>\n\n\n<\/div><!-- .vgblk-rw-wrapper --><div class=\"wp-block-image\"><div class=\"vgblk-rw-wrapper limit-wrapper\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1184\" height=\"672\" src=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_majestic_intricately_crafted_vintage_typ_0.jpg\" alt=\"Chi ph\u00ed ch\u1ea1y qu\u1ea3ng c\u00e1o Tiktok \" class=\"wp-image-995757\" style=\"width:872px;height:auto\" srcset=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_majestic_intricately_crafted_vintage_typ_0.jpg 1184w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_majestic_intricately_crafted_vintage_typ_0-768x436.jpg 768w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_majestic_intricately_crafted_vintage_typ_0-18x10.jpg 18w\" sizes=\"(max-width: 1184px) 100vw, 1184px\" \/><\/figure>\n<\/div><!-- .vgblk-rw-wrapper --><\/div><div class=\"vgblk-rw-wrapper limit-wrapper\">\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chi_phi_quang_cao_dau_thau_Tik_Tok\"><\/span>TikTok bidding advertising costs&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With the bidding-based advertising fee calculation method, the advertising price will be calculated in the following ways:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CPM: Cost per 1,000 impressions<\/li>\n\n\n\n<li>CPM: \u200bOptimized cost per 1,000 impressions<\/li>\n\n\n\n<li>CPV: Cost per 1,000 views<\/li>\n\n\n\n<li>CPC: Cost per click<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on the characteristics of each advertising form, there will be different ways to calculate the fee. The cost of In-Feed advertising will need a minimum of 400,000 VND\/day and the minimum total cost is 5,600,000 VND. The average CPM of advertising on TikTok is 2 USD and advertisers can set the maximum CPV for 1,000 views of the advertising video in 6 seconds or 2 seconds as desired. The average CPC for Tiktok advertising is about 5,000 VND. oCPM represents the bid you're willing to pay to get 1,000 impressions to achieve your Conversions or App Installs advertising goal.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chi_phi_quang_cao_dat_truoc_TikTok\"><\/span>TikTok Pre-order Advertising Costs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For pre-order advertising formats, there will be the following formats: TopView, Branded Effect, and Branded Hashtag Challenge with the following fee calculation:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If the business chooses the Top View advertising format, it will need to spend the following costs: the cost for 1 impression is 1.35 USD. The targeting cost per impression is 1.69 USD and the minimum daily budget is 10,800 USD.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In case the business chooses the Branded Hashtag Challenge advertising format, the minimum cost for 1 campaign is 29.5 USD. The maximum total cost for an advertising campaign is 40,600 USD within 70 days, the first 3-day promotion is 11.1 USD.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The cost of Branded Effect advertising in standard form (2D\/2D pro effect) is 37,350 USD. With advanced advertising (3D\/GBE effects), the cost is $67,350.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chi_phi_quang_cao_R_F_TikTok\"><\/span>R&amp;F TikTok advertising costs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With R&amp;F, advertisers can control the number of people reaching the ad and the frequency of display at a fixed price. After collecting information about the audience, purpose and budget, the system will give estimated results for the indicators: the number of advertising audiences reached, the number of ads displayed and CPM. The cost for a 1-week R&amp;F advertising campaign is $53.69, earning 100,000 reach and a frequency of 1.28 (for every 128 people reached, 28 people will see the ad at least twice).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cach_toi_uu_chi_phi_quang_cao_tren_Tiktok_hieu_qua\"><\/span>How to optimize advertising costs on Tiktok effectively<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Once you know how much Tiktok advertising costs, you need to find ways to improve the effectiveness of the campaign and optimize costs. Here are some methods to help optimize Tiktok advertising budgets shared by experts for your reference:&nbsp;<\/p>\n\n\n<\/div><!-- .vgblk-rw-wrapper --><div class=\"wp-block-image\"><div class=\"vgblk-rw-wrapper limit-wrapper\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1184\" height=\"672\" src=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_sleek_metallic_hightech_drone_with_glowi_1-1.jpg\" alt=\"C\u00e1ch t\u1ed1i \u01b0u chi ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean Tiktok\" class=\"wp-image-995758\" style=\"width:944px;height:auto\" srcset=\"https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_sleek_metallic_hightech_drone_with_glowi_1-1.jpg 1184w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_sleek_metallic_hightech_drone_with_glowi_1-1-768x436.jpg 768w, https:\/\/soclua.com\/wp-content\/uploads\/2025\/03\/Leonardo_Phoenix_10_A_sleek_metallic_hightech_drone_with_glowi_1-1-18x10.jpg 18w\" sizes=\"(max-width: 1184px) 100vw, 1184px\" \/><\/figure>\n<\/div><!-- .vgblk-rw-wrapper --><\/div><div class=\"vgblk-rw-wrapper limit-wrapper\">\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tuan_thu_chinh_sach_va_sang_tao_noi_dung_quang_cao_hap_dan\"><\/span>Comply with policies and create attractive advertising content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Similar to Facebook and Google, Tiktok has policies and regulations when implementing advertising campaigns. Therefore, advertisers need to comply with these principles so that ads are quickly approved and displayed to the right audience and avoid wasting budget. If you want your Tiktok advertising videos to attract the attention of potential customers, advertising content is a prerequisite.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tiktok highly values \u200b\u200band prioritizes displaying creative, unique and original content and videos. Therefore, you need to ensure that you create appropriate advertising content that attracts your target audience. Give a clear direction to the content on the channel and refer to some hot topics, learn about new trends or Tiktok channels with the same topic, and related fields.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Su_dung_tai_khoan_Tiktok_Agency\"><\/span>Use a Tiktok Agency account<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unlike personal advertising accounts, Agency accounts are accounts granted exclusively to advertising agencies, and advertising partners of Tiktok. When having this type of account, businesses can deploy many advertising campaigns with large budgets without any abnormalities, and fully experience different features and advertising formats. Besides, you will receive many attractive incentives and dedicated support when using this account to deploy campaigns to help achieve the best efficiency and optimize costs. If you want to use this type of account, please contact and cooperate with Soc Lua today. We are proud to be an official partner of Tiktok with a strong, quality account system. Coming to us, you will not only be provided with a high-trust, stable Tiktok Agency account with the best fee on the market, but also professional and dedicated technical support. For more information about the service and to receive the best quote, please contact the hotline: <strong>+84868133882<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Toi_uu_ngan_sach_o_giai_doan_dau_cai_dat_quang_cao\"><\/span>Optimize the budget at the initial stage of advertising installation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This is one of the methods to help optimize Tiktok advertising costs effectively. Start with a small budget, then conduct A\/B testing on different advertising campaigns and track the results to adjust. Through monitoring and evaluation, you will know which campaigns are working effectively to increase the budget and stop poorly performing campaigns. This not only helps improve the performance of the Tiktok Ads campaign but also helps optimize the advertising budget.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When setting up an ad group when running conversions, choose the Bidding Strategy as Lowest Cost and the Performance Objective as Conversion. You should set a minimum initial budget of 20 times the cost to achieve a conversion result of 100 USD or more. To determine the budget you should set, you can refer to the average daily spending on advertising in previous ad groups in the same account.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Thuc_hien_cac_hoat_dong_truyen_thong_khac_tren_Tiktok\"><\/span>Perform other communication activities on Tiktok&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In the process of implementing an advertising campaign on Tiktok, to achieve the best efficiency and optimize costs, businesses need to combine with cooperation with influencers on the platform to help the advertising video go viral and reach more customers. In addition, you can share advertising videos on many other platforms or call on people to do it by giving gifts or offering incentives when buying. Not only that, you can create hot trends on Tiktok, which will greatly support the advertising campaign.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, you have a better understanding of how much it costs to run Tiktok ads in 2025 to prepare your budget and plan your advertising accordingly. Hopefully, you can apply this useful knowledge to the process of implementing an advertising campaign on Tiktok to maximize business efficiency!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cau_hoi_thuong_gap\"><\/span>Frequently Asked Questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1741141256824\"><strong class=\"schema-faq-question\">Is the cost of advertising on Tiktok higher than Facebook advertising?<br\/><\/strong> <p class=\"schema-faq-answer\">According to information from AdEspresso, the average cost for each ad impression on Facebook is from 5 - 10 USD\/CPM while the average CPC of advertising on Tiktok is 0.50 - 2 USD. This comparison is quite lame because Tiktok and Facebook have different advertising fee mechanisms and target different audiences. Therefore, the cost of advertising on Tiktok and Facebook will vary depending on the goals and characteristics of each platform. Tiktok appeared later with a low level of competition, so the advertising cost will usually be cheaper. However, depending on the campaign goals and target audience, the advertising cost between these two platforms is different.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1741141265977\"><strong class=\"schema-faq-question\">How much money should be invested in Tiktok advertising?\u00a0<br\/><\/strong> <p class=\"schema-faq-answer\">Determining the Tiktok advertising budget will depend on many factors including the financial resources of the business, products and services, and target market. You need to ensure that the investment in advertising costs is profitable and must be calculated on the cost of sales. Moreover, the Tiktok Ads budget changes depending on each stage of business development. When deciding whether to increase the advertising budget on Tiktok, you should monitor and measure the results of previous campaigns, research competitors, determine goals, etc.<\/p> <\/div> <\/div>\n<\/div><!-- .vgblk-rw-wrapper -->\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-right kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;right&quot;,&quot;id&quot;:&quot;995620&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;1&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;5\\\/5 - (1 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Chi ph\u00ed ch\u1ea1y qu\u1ea3ng c\u00e1o Tiktok l\u00e0 bao nhi\u00eau 2025?\u00a0&quot;,&quot;width&quot;:&quot;142.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 142.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (1 vote)    <\/div>\n    <\/div>","protected":false},"excerpt":{"rendered":"<p>Kh\u00f4ng h\u1ec1 thua k\u00e9m Facebook, Instagram v\u1ec1 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u. Tiktok l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p \u01b0a chu\u1ed9ng v\u00e0 ph\u00e1t tri\u1ec3n ho\u1ea1t \u0111\u1ed9ng kinh doanh. Vi\u1ec7c t\u00ednh to\u00e1n chi ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean Tiktok r\u1ea5t quan tr\u1ecdng b\u1edfi&#8230;<\/p>","protected":false},"author":10,"featured_media":995755,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[250],"tags":[],"class_list":["post-995620","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.11 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chi ph\u00ed ch\u1ea1y qu\u1ea3ng c\u00e1o Tiktok l\u00e0 bao nhi\u00eau 2025?\u00a0<\/title>\n<meta name=\"description\" content=\"Chi ph\u00ed ch\u1ea1y qu\u1ea3ng c\u00e1o Tiktok l\u00e0 bao nhi\u00eau \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng v\u00e0 n\u00e2ng cao doanh s\u1ed1 c\u00f9ng l\u1ee3i nhu\u1eadn\" 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B\u1ea1n c\u1ea7n \u0111\u1ea3m b\u1ea3o \u0111\u1ea7u t\u01b0 v\u00e0o chi ph\u00ed qu\u1ea3ng c\u00e1o mi\u1ec5n sao c\u00f3 l\u1ee3i nhu\u1eadn v\u00e0 c\u1ea7n t\u00ednh tr\u00ean gi\u00e1 v\u1ed1n b\u00e1n h\u00e0ng. H\u01a1n n\u1eefa, ng\u00e2n s\u00e1ch Tiktok Ads c\u00f3 s\u1ef1 thay \u0111\u1ed5i t\u00f9y theo t\u1eebng giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. Khi quy\u1ebft \u0111\u1ecbnh c\u00f3 t\u0103ng ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o tr\u00ean Tiktok kh\u00f4ng th\u00ec b\u1ea1n h\u00e3y theo d\u00f5i, \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3 t\u1eeb chi\u1ebfn d\u1ecbch tr\u01b0\u1edbc \u0111\u00f3, nghi\u00ean c\u1ee9u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau,...","inLanguage":"en-US"},"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/posts\/995620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/comments?post=995620"}],"version-history":[{"count":2,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/posts\/995620\/revisions"}],"predecessor-version":[{"id":995759,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/posts\/995620\/revisions\/995759"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/media\/995755"}],"wp:attachment":[{"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/media?parent=995620"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/categories?post=995620"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soclua.com\/en\/wp-json\/wp\/v2\/tags?post=995620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}